Mirren Business Development
Brent Hodgins
Managing Director
Brent Hodgins is the Managing Director at Mirren, a firm that specializes in organic growth and new business training for agencies in digital, PR, advertising, promotions, experiential and design. As you probably guessed, Mirren is also the force behind this event. Each year, more than 700 agencies now participate in Mirren’s annual conference, training programs and webinars (www.mirren.com). Brent has trained CEOs and their senior management teams in every major region around the world. He is highly competitive as he pushes himself, his Mirren team, and his clients to accept nothing less than a commitment to growth.
This Speaker's Sessions
Generating More Work From Inconsistent Client Budgets
May 16, 2023 | 4:30 pm
In this lively and provocative session, Brent will outline how to generate a greater volume of more consistent revenue from your clients – particularly those who prefer to work in a more modular and project-based manner.
Based on Mirren’s client-side research and deep expertise in agency growth systems, he will introduce several models you can apply to immediately improve the consistency of client revenue while making it easier to forecast and resource against.
Based on Mirren’s client-side research and deep expertise in agency growth systems, he will introduce several models you can apply to immediately improve the consistency of client revenue while making it easier to forecast and resource against.
June 7th: 12pm - 1:15pm CT
Presentation Skills - Part One: Developing Your Content to Command the Room
May 23, 2023 | 12:00 pm
Who Should Attend: this training is designed for those who regularly present work to clients.
The program will begin by addressing your presentation script. Poorly written decks bring down even the best presenters – and their ability to motivate and persuade clients.
Here, we’ll leverage principles from storytelling and management consulting firms to write presentations that are clear, focused and persuasive. This will include a look at slide design and how to better focus the client’s attention.
Strategies for room theater in client and new business presentations will complete this portion of the training.
Ultimately, improving the quality of how you write and design your presentations will immediately begin to impact your front-of-the-room skills.
The program will begin by addressing your presentation script. Poorly written decks bring down even the best presenters – and their ability to motivate and persuade clients.
Here, we’ll leverage principles from storytelling and management consulting firms to write presentations that are clear, focused and persuasive. This will include a look at slide design and how to better focus the client’s attention.
Strategies for room theater in client and new business presentations will complete this portion of the training.
Ultimately, improving the quality of how you write and design your presentations will immediately begin to impact your front-of-the-room skills.